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May 28, 2026
AI Monthly: GenAI Relevance and Adoption Survey
Monthly UpdateMacro Economic IndicatorsOtherInformation TechnologyCommunication Services
Two-thirds of Eurozone internet users avoid GenAI due to a lack of perceived relevance, despite higher adoption among younger, educated groups. This demographic split creates a paradox where the most frequent users also express the highest anxiety regarding job displacement.
Key Takeaways
- 1.Nearly two-thirds of internet users in the eurozone do not use GenAI for work or personal life, primarily because they see no need for it.
- 2.There is a 'high usage – high anxiety paradox' where younger and more educated individuals use AI more but also fear job displacement most.
- 3.Adoption barriers are focused on relevance rather than technical skill or security, suggesting a need for better awareness of practical applications.
Table of Contents
- A large proportion of individuals still find no need for this technology
- 'No need' is the top reason for not using AI in all countries
- The younger and more educated lead in usage, but also in job anxiety
- AI non-usage increases with age and decreases with higher levels of education
- The broader economic payoff may take longer to materialise
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Authors
Amrita Naik NimbalkarDiederik Stadig
Securities
ChatGPTCopilotDall-EAnthropic
Themes
GenAI Adoption BarriersDemographic Digital DivideAI Job Displacement Anxiety
Regions
EuropeItalySpain
