Coffee Break The Pricing Power Of Football

This report examines the dramatic pricing surge for the 2026 FIFA World Cup, which highlights the strength of the live-experience economy. It also covers the expected ECB rate hike of 25 basis points.

Key Takeaways

• 1.World Cup ticket prices have risen significantly compared to previous tournaments, with Category 1 final prices reaching nearly USD 8,700.
• 2.The ECB is widely expected to raise the deposit rate from 2% to 2.25% today.

Table of Contents

• The (pricing) power of football
• THE CONTEXT
• THE DATA
• OUR VIEW
• OTHER THINGS TO NOTE
• TODAY'S DATA RELEASES
• Author
• Editors
• Legal Notices

Document Preview

Page 1 of 1

Subscribe for full accessStart Free Trial