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Goldman Sachs

June 23, 2026

Tencent Holdings Weixin AI Agent Pilot Testing

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Tencent has launched pilot testing for its 'Xiaowei' AI agent within Weixin, marking a significant step in its agentic AI roadmap. Goldman Sachs maintains a Buy rating, highlighting potential long-term advertising monetization despite short-term costs.

Key Takeaways

  • 1.Tencent has commenced pilot testing for its 'Xiaowei' AI agent within the Weixin super-app.
  • 2.The agent leverages Tencent's proprietary WeLM model with selective use of open-source models for complex tasks.
  • 3.Investment analysts maintain a Buy rating with a target price of HK$700, noting potential for AI to drive valuation recovery.

Table of Contents

  • Weixin AI agent begins pilot testing phase
  • Key highlights from the pilot launch and early user reviews
  • Disclosure Appendix

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