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May 25, 2026

Value Investing in AI Narrative-Driven Markets

Macro ThematicEquitiesMacro Economic IndicatorsInformation TechnologyCommunication Services

The report argues that value investors must look beyond AI hype to focus on business models capable of generating durable cash flows in a reshaped economy. It warns against value traps in structurally disrupted industries while identifying opportunities in infrastructure and pragmatic AI adopters.

Key Takeaways

  • 1.Distinguish between technological and economic inevitability: AI's widespread adoption does not automatically translate into durable business returns.
  • 2.AI beneficiaries are polarized into infrastructure providers ('picks-and-shovels') and pragmatic adopters who use AI to improve margins and productivity.
  • 3.Value investors must beware of 'value traps' where low multiples mask structural decline caused by AI-enabled disruption.

Table of Contents

  • How AI will impact the corporate world: Winners, losers and the middle ground
  • Winners
  • Losers
  • How should value investors approach AI?
  • What is actually happening in markets?
  • Lessons from the internet

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Authors

Steve Magill

Securities

MSFTGOOGLAMZNMETAORCLAOL

Themes

AI Economic Value TranslationValue Trap Analysis in TechSoftware Economics and Moats

Regions

GlobalNorth AmericaEuropeUnited StatesCanadaChina