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J.P. Morgan

May 15, 2026

US Market Intelligence Morning Briefing

Daily UpdateEquitiesCommoditiesFXInformation TechnologyConsumer Discretionary

J.P. Morgan's morning briefing maintains a tactically bullish view on US markets as the S&P 500 hits record highs, but warns of stretched positioning in Tech ETFs (XLK) and Semiconductors.

Key Takeaways

  • 1.The market is focused on NVIDIA (NVDA) earnings on May 20 following a strong weekly gain for the stock and the S&P 500 crossing 7,500.
  • 2.JPM remains Tactically Bullish on US markets due to resilient macro/consumer health and Tech leadership, though they suggest taking some profits in Tech.
  • 3.A tactical rotation or hedge is suggested in Technology: retail crowding in Semiconductors is high, while Software positioning is at extremes, creating short squeeze potential.

Table of Contents

  • IDEAS & INSIGHTS – IN BRIEF
  • JPM MARKET INTEL MORNING UPDATES
  • CATALYSTS TODAY (WEEK AHEAD)
  • JPM MARKET INTEL EQUITY & MACRO NARRATIVE
  • NVDA & AVGO
  • SOFTWARE vs. SEMIS
  • DATA INSIGHTS: XLK STRETCHED
  • TRADING DESK COMMENTARY
  • CONSUMER EARNINGS PREVIEWS
  • US MARKET INTEL VIEW
  • NEWS LINKS
  • WEEKLY ECONOMIC DATA / EARNINGS
  • NEAR TERM CATALYSTS
  • POLITICAL CATALYSTS

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Authors

Andrew TylerFederico Manicardi

Securities

NVDAXLKSPXAVGOMSFTSMH

Themes

Semiconductor vs. Software RotationGeopolitical Impact of Strait of HormuzConsumer Resilience and Excess Cash

Regions

North AmericaAsia PacificEuropeUnited StatesChinaSouth Korea