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Goldman Sachs

May 13, 2026

Retail Specialty Apparel and Accessories 1Q26 Preview

Sector ReportEquitiesConsumer Discretionary

Goldman Sachs lowered 1Q26 EPS estimates for ANF to $1.24 while maintaining AEO estimates, citing increased promotional activity at Hollister. Both firms show strong digital traffic but face concerns regarding conversion and year-over-year margin comparisons.

Key Takeaways

  • 1.Goldman Sachs trimmed ANF 1Q26 adjusted EPS estimates by -4c to $1.24 due to increased discounting in the Hollister banner.
  • 2.AEO estimates remain unchanged with 1Q26 total comp expected at 9.0%, driven by outsized growth in the Aerie banner (+22%).
  • 3.Both retailers are facing inventory and conversion challenges, with Hollister seeing weaker conversion despite positive foot traffic.

Table of Contents

  • Table of Contents
  • What investors are saying
  • ANF model changes
  • Our Expectations for AEO
  • Abercrombie & Fitch Co. (ANF)
  • Volume and AUR assumptions by banner
  • A&F
  • Hollister
  • Online Discounting
  • A&F Banner Discounting
  • Hollister Banner Discounting
  • In-store Performance and Web Traffic
  • Observed Sales
  • Foot and Online Traffic
  • HundredX
  • Valuation & Risks
  • American Eagle Outfitters Inc. (AEO)
  • In-store and Digital Picture
  • Online Discounting
  • HundredX
  • Valuation & Risks
  • Disclosure Appendix

Document Preview

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Authors

Jon KeypourKareem Elbadrawi

Securities

ANFAEO

Themes

E-commerce vs. In-store performanceDiscounting Intensity (Breadth vs Depth)Tariff Headwinds

Regions

North AmericaUnited States