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Goldman Sachs

May 10, 2026

Playtika Q1 2026 Earnings Review

Single Stock ReportEquitiesCommunication Services

Playtika's Q1'26 results showed a revenue beat but an EBITDA miss due to increased marketing spend for the SuperPlay portfolio. Goldman Sachs maintains a Neutral rating with a $4.25 price target, balancing strong growth in new titles and D2C mix against high acquisition costs.

Key Takeaways

  • 1.Playtika's Q1'26 revenue exceeded expectations, driven by strength in the casual portfolio and stabilizing social casino trends, though Adjusted EBITDA was lower than estimated due to high marketing spend.
  • 2.Management raised FY26 revenue and Adjusted EBITDA guidance, with a surprising upside to EBITDA margin forecasts despite the Q1 EBITDA miss.
  • 3.Direct-to-Consumer (D2C) revenue mix reached an all-time high of 39.2%, supporting improved unit economics and operating cash flow.

Table of Contents

  • Q1'26 Positives & Negatives
  • Q2'26 & 2026 Estimate Changes
  • Valuation: Maintain Neutral Rating and PT of $4.25 (unchanged)
  • Key Risks
  • Disclosure Appendix

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Authors

Eric SheridanJulia Fein-AshleyAchal Gupta

Securities

PLTK

Themes

Direct-to-Consumer (D2C) ShiftUser Acquisition EfficiencyPortfolio Optimization

Regions

North AmericaUnited States