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February 10, 2026

What Could the IEEPA Ruling Mean for Consumer Goods

Macro ThematicEquitiesMacro Economic IndicatorsRates CreditConsumer DiscretionaryConsumer Staples

A potential Supreme Court ruling limiting IEEPA authority could lower US consumer-goods tariffs from ~15% to ~11%, providing significant margin relief for Asia-sourced retail and toys.

Key Takeaways

  • 1.A Supreme Court limit on IEEPA could meaningfully lower consumer-goods tariffs, from approximately 15% to the mid-11% range.
  • 2.The ruling would not unwind all tariffs (Section 232 and 301 remain), but sectors like apparel, furniture, and toys are uniquely exposed to IEEPA-based duties.
  • 3.Discretionary retail and leisure sectors could see mid-to-high single-digit EPS upside if IEEPA tariffs are rolled back.

Table of Contents

  • Executive Summary
  • US Economics: How will the IEEPA ruling matter for consumers
  • Sizing the impact of tariff exposure in our scenarios
  • How could this matter for the consumer?
  • US Public Policy
  • Retail/Consumer Credit
  • Hardlines, Broadlines and Food Retail
  • Leisure Products
  • Packaged Food
  • Beverages and Household Products
  • Appendix

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Authors

Arunima SinhaMichael T Gapen

Securities

PIIWSMSNHASELFMAT

Themes

Goods DisinflationSupply Chain ResilienceTariff Policy Uncertainty

Regions

North AmericaAsia PacificUnited StatesChinaVietnam