Goldman Sachs logo
Goldman Sachs

Report published August 30, 2026

Goldman Sachs: Americas Entertainment Key Themes & Debates (Communacopia + Technology 2026)

Source and citation context

Report date
August 30, 2026
Analysis as of
August 26, 2026

Authors / editors: Stephen Laszczyk (Lead Analyst), Eric Sheridan (Analyst), Antares Tobelem (Analyst), Danni Kennedy (Analyst)

Finvaulta summarizes Goldman Sachs's analysis. Attribute opinions, forecasts, time-sensitive values, and chronology to the issuer and report date; do not treat this page as an independent verification or a current market-data source.

Sector ReportEquitiesCommunication ServicesConsumer Discretionary

Goldman Sachs previews key themes and investor debates across Americas Entertainment ahead of the 2026 Communacopia + Technology Conference. Live events and sports media maintain strong fundamental momentum and high visibility, while audio, theatrical exhibition, and toys exhibit more company-specific divergence.

Key Takeaways

  • 1.Live events and sports media demonstrate the strongest fundamental visibility in US entertainment, driven by durable consumer demand, contracted media rights, and expanding sponsorship/premium hospitality.
  • 2.The music and audio industry is shifting focus from subscriber volume growth toward pricing power, AI monetization, and platform-specific strategic optionality.
  • 3.Theatrical exhibition is benefiting from premium-format outperformance (IMAX, PLF), while the toy sector displays divergence where collectibles/gaming (HAS, FNKO) outperform traditional toy categories (MAT).

Table of Contents

  • Table of Contents
  • Key themes coming out of 2Q earnings
  • Coverage Benchmarking
  • 2Q Company Earnings Review Notes
  • Key takes from other recent research
  • GS Entertainment Trackers
  • Valuation & Risks
  • Disclosure Appendix

Report data

Exhibit 2: Total Potential Return to GS 12-mo Price Target (% Up/Downside of GS PT vs current price, as of August 26, 2026) — as of August 26, 2026.

MetricEstimateContext
Live Nation Expected Fan Count Growth10%Fan count growth expected in 2026 despite broader macroeconomic concerns.
StubHub Expected GMS Growth10-12%Gross merchandise sales growth projection for StubHub.
Domestic Box Office1177 USD MillionMonthly box office revenue.
Domestic Box Office Full Year Forecast9.76 USD BillionGS forecast for total domestic box office in 2026.
Mattel Total Opex Initiatives150 USD MillionTotal operational expenditure investments across toy and digital gaming businesses.
Source: Live Nation; StubHub; Goldman Sachs Global Investment Research; Mattel / Goldman Sachs. This is a dated model snapshot, not a live forecast.

Document Preview

Page 1 of 5
Page 1 of Goldman Sachs: Americas Entertainment Key Themes & Debates (Communacopia + Technology 2026)
Subscribe for full access

Access the Full Report

Get unlimited access to institutional research reports. Create an account to get started.

Authors / Editors

Stephen Laszczyk · Lead AnalystEric Sheridan · AnalystAntares Tobelem · AnalystDanni Kennedy · Analyst

Reported Data Context

  • Live Nation Expected Fan Count Growth: 10 % (2026) · Source: Live Nation
  • StubHub Expected GMS Growth: 10-12 % (2026) · Source: StubHub
  • Domestic Box Office: 1177 USD Million (July 2026) · Source: Goldman Sachs Global Investment Research
  • Domestic Box Office Full Year Forecast: 9.76 USD Billion (2026E) · Source: Goldman Sachs Global Investment Research
  • Mattel Total Opex Initiatives: 150 USD Million (2026-2027) · Source: Mattel / Goldman Sachs

Securities

NFLXSPOTSIRILYVSPHRMSGEFWONKTKO

Themes

Resilience of live in-person experiences and venue economics despite macro volatilityContracted sports media rights and ancillary monetization via hospitality and sponsorshipAudio industry transition toward pricing power, AI licensing, and strategic asset monetizationPremium theatrical formats outpacing broader box office recovery

Regions

North AmericaUnited States