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Report published October 1, 2026

Goldman Sachs Research: AI Adoption Tracker: Adoption Rises to 23.8%

Goldman Sachs · October 1, 2026

Goldman Sachs' September 2026 AI Adoption Tracker shows US establishment AI adoption rose to 23.8%, led by information, professional, and finance sectors. AI investment momentum remains strong, while labor market disruptions remain concentrated in tech and creative fields and offset by data-center construction demand.

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Finvaulta summarizes Goldman Sachs's analysis. Attribute opinions, forecasts, time-sensitive values, and chronology to the issuer and report date; do not treat this page as an independent verification or a current market-data source.

Key Takeaways

  • 1.US business AI adoption rose 1.4 percentage points to 23.8% in September, with adoption expected to reach 27.6% over the next six months.
  • 2.AI investment growth remains strong; semiconductor global revenue is expected to hit $868bn annualized by end-2026, and US AI hardware investment is up $555bn over 2022 levels.
  • 3.AI's labor market impact remains narrow: job growth is dragged in specific occupations (marketing, tech, customer service), but offset by a 317k surge in data center construction employment since 2022.

Table of Contents

  • AI Investment
  • AI Adoption by Firms
  • AI's Impact on the Labor Market
  • Labor Outcomes
  • Labor Demand
  • AI's Impact on Productivity
  • Latest GS Research on Artificial Intelligence

Report data

Exhibit 8: 23.8% of Firms Are Using Artificial Intelligence in Their Regular Business Functions (+1.4pp From August); 27.6% Expect to Use AI In the Next 6 Months

MetricEstimateContext
US establishment AI adoption rate23.8%Adoption among US establishments using AI in regular business functions according to BTOS.
Projected global semiconductor company revenues868 USD BillionAnnualized projected revenues for semiconductor companies.
AI hardware investment increase in US national accounts555 USD BillionThree-month annualized basis increase above 2022 level, representing 1.7% of GDP.
US AI hardware net imports66.5 USD BillionMonthly US net imports of AI hardware.
Data center-exposed construction employment increase317 ThousandConstruction job gains in data center categories relative to broader construction trends.
Source: Census Bureau; FactSet; Bureau of Economic Analysis; Haver Analytics; US Bureau of Labor Statistics. This is a dated model snapshot, not a live forecast.

Reports in this series

AI Adoption Tracker is shown in chronological order through this edition, published on October 1, 2026.

  1. Sep 1AI Adoption Tracker August 2026 Adoption Rises to 22.4

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